

Why does it work? People who like people should have a much richer social network that should have a much bigger draw. They should be able to tell society what to do. Of course propaganda prevents that, but why does it work? An ad shouldn’t cancel the opinion of somebody whom I trust.

It doesn’t work for the West because it relies on hiding behind CDNs like Cloudflare. If the West prohibits VPNs the governments in the West will cooperate with them.
Russia could also catch them by tracking known VPN users. The unpopular CDN urls to which they connect are very likely the VPNs. They can block those connections and observe the reaction. Russia could also just buy the VPN service and know the target servers. Like adblockers for youtube, they accept escapes for the technological advanced to prevent them from taking other actions.